Could These Tools Help You Sell Components Like Floor Cassettes?

Originally published by the following source: SBC MagazineJanuary 22, 2020
by Laura Soderlund. Sean Shields contributed to this article.


Component marketing toolbox logo

SBCA’s Component Marketing Toolbox hosts a wide variety of evergreen marketing materials that can help any component manufacturer promote structural building components in their marketplace. Recently, SBCA updated the video library with Ask the Builder videos and more introductory videos to our industry.

The five Ask the Builder videos are a great way to show potential customers the benefits of building with components, from a builders perspective.

Here is a list of the Ask the Builder videos that are now available in the CM Toolbox:

Additional videos were added that provide basic background information on our industry and can be used as part of any effort to attract new people to the industry.

Here is a list of the other videos now accessible on the CM Toolbox:

SBCA and SBCA Member logos

SBCA has also published a guidance document outlining how to download the SBCA logo and SBCA member logo. Please note, you must be a logged in to access the webpage that hosts the logos.

For additional information and access to other tools and media, check out the CM Toolbox or Contact SBCA.